About this Talk
Not published yet? Still drafting? No problem. You don’t need a finished book to start building a genuine connection with readers.
In this honest and encouraging session, author marketing specialist Lara Ferrari will walk you through why waiting until your book is done might actually be holding you back – and exactly how to start showing up online in a way that feels easy, natural and creative (even if you're still in the messy middle).
We’ll look at the most common reasons writers stay quiet online – and how to move past them – before diving into three simple content categories you can use to build community and grow your audience while you draft.