Lara Ferrari
Lemon Friday Lara Ferrari is an author marketing specialist who’s helped over 100 writers grow an engaged online community of readers – and have fun doing it.
About this speaker
Lara started out in copywriting, took a detour into developmental editing, and eventually found her sweet spot: helping authors market their books in a way that feels easy and natural — and actually gets their books into the hands of the readers who will love them the most.
After building her own business on Instagram (with no website, no team and lots of figuring it out as she went), she now helps fiction, nonfiction, and children’s authors show up online without the stress, second-guessing, or pressure to be someone they’re not.
She’s the founder of Lemon Friday and the creator of The Effortless Author Caption Kit, best known for helping overthinking authors get out of their heads and into real connection with their readers.